Effective Writing for CPAs and Finance Professionals – Live Webinar Nov 29, 2023
In a technical environment, miscommunications are a regular occurrence. As a CPA or finance professional, writing effectively is challenging because each one of your readers has a different level of background knowledge.

In a technical environment, miscommunications are a regular occurrence.

As a CPA or finance professional, writing effectively is challenging because each one of your readers has a different level of background knowledge. In a single day, you may communicate with fellow experts, co-workers in other roles, and members of the public. Given their varying levels of comprehension, this session will show you how to visualize your own writing from their many different perspectives.

During this engaging webinar, we will review examples of business writing that reveal critical lessons. By the end of the webinar, you will be able to compose emails and documentation that make a positive impression on your clients and co-workers.

This session will be led by Ryan Standil, who is the owner of Write To Excite. Ryan has been featured in The Globe and Mail discussing the benefits of effective writing. You can see one of his articles here: https://www.writetoexcite.com/globeandmail

This session will cover two main topics: Clarity in Written Communications & Email Dos and Don’ts.


  1. Clarity in Written Communications will address the following subtopics:
  • Avoiding ambiguity when explaining technical concepts
  • Knowing when to repeat a term versus when to use a synonym
  • Determining when to use (and when to avoid) the word “and”
  • Identifying misplaced modifiers and ambiguous references
  • Drafting emails and documents that are easy to read – even for laypeople.
  1. Email Dos and Don’ts will address the following subtopics:
  • Email length
  • Response time
  • Subject lines
  • Tone
  • Formality
  • Copying
  • Greetings

(And any similar themes requested by the audience)



  • You will be able to clearly explain technical concepts
  • Your readers will respond to your communications faster and will be more likely to agree with your suggestions
  • By eliminating miscommunications, you will save several hours a month for both you and your team members



You will require an Internet connection and a phone/voice connection at the same time. Most attendees use their computer for the audio. Participants are able to submit questions and comments during the session via a Q&A text panel. Terms, conditions, pricing and services subject to change.



This webinar is intended for CPAs and finance professionals who communicate about technical matters in a written format. The session will provide participants with step-by-step instructions for drafting professional emails and documentation.



Wolters Kluwer professional development programs are designed to meet the continuing education requirements of a variety of professional associations. These requirements do vary by association and region. Please consult your provincial association to ensure this webinar meets the continuing professional development standards for your specific situation.

Registrations for each Live Webinar are available until the start of each program. We reserve the right to substitute speakers in the case of instructor illness. In the event that we must cancel a Live Webinar, all registrants will be notified immediately and given the opportunity to either transfer their registration to another Live Webinar or obtain a refund. For all Live Webinars that are recorded, participants will have access to the recording for 12 months following the Live Webinar. Partial credit will not be awarded for attendees that are not present for the entirety of the Live Webinar. Credit will not be awarded if an attendee does not answer all of the polling questions (where applicable). Additional credit will not be awarded due to the instructor presenting over the allotted time.



Due to the costs involved with planning Web sessions, cancellations must be confirmed in writing at least one (1) business day before the beginning of the Web session. If we receive your cancellation notice within the above-mentioned period, you will receive a full refund. No refund will be issued for notices received after the cancellation period.



  • 12 months to review the webinar recording
  • Print version of the presentation slides
  • PD Certificate for 2 hours


This webinar is being presented by:

Ryan Standil, JD, who is the owner of Write To Excite.

Ryan Standil leads workshops about effective writing across North America. His workshops are held at professional associations and individual offices.

During Ryan’s sessions, participants learn how to view their own writing from the perspective of their readers. Organizations integrate Ryan’s training into their onboarding programs and their professional development.

Ryan attended Western University, where he graduated from the Ivey Business School and the Faculty of Law. After graduating, Ryan joined a law firm in Toronto.

Today, Ryan owns and operates a speaking business, called Write To Excite. His presentations are filled with practical advice that can be implemented right away.